Lenny B’s Bar, Grand Casinos Coushatta, Kinder, Louisiana
The image design of the new cocktail lounge included the identity and detailing of finishes and fixtures as part of a remodeling of the casino. Rather than an internally illuminated sign that would wrap the curved soffit, the logo was projected on the wall using a gobo projector. The result was somewhat magical and very economical. The overall image and identity was designed as both a tribute to Lenny B, a Coushatta tribal leader, and the natural environment of the Coushatta Reservation.